Ping!’s First Month: A Triumph for independent Journalism
local journalism is changing, and ping! is proud to be among the organisations helping to reshape this vital industry
Month one of the Ping! free trial came and went in the blink of an eye, with a staggering number of ready-to-publish multimedia stories provided to regional and national news publishers all over the UK.
During this initial month, the platform has been bustling with activity, boasting over 43 hyperlocal publishers who uploaded 1,324 stories between them.
That's an average of 331 stories per week and around 46 stories each day, a constant stream of high quality, community-driven content, provided exclusively by members of ICNN.
What's more, at least 86 unique stories have been picked up by our subscribers, with some even going national.
Among these were stories that made the front pages, page leads, most-commented and most-read stories, plus those that have created waves of engagement on social media.
The front page of Newsquest’s Pontypool Free Press dominated by Ping! stories
We had fantastic stories about hedgehogs being rescued in supermarket carparks; snakes being found on the school run; a football club accepting Bitcoin, a roundabout that no one seems to know how to use, a woman who defied the odds after suffering huge injuries in a four-storey fall, and many more.
Ping! provides a steady stream of content from all across the UK, covering local councils, planning decisions, court hearings, sports and local business news - the bread and butter of local journalism.
A Resounding Success in Numbers:
1,324 stories submitted during the first month
A New Way of Accessing Content
The Ping! platform is more than just a news feed; it's an entirely new workflow in the way regional and national publishers access and utilise local news content. Here's how:
Access Rich Local Content: from every region of the UK, dive into a treasure trove of local stories
Trust and Quality Assurance: all content adheres to ICNN standards, ensuring credible and trustworthy stories
Drive Growth: more clicks and traffic mean increased revenue for your publication
Tailored Content: request additional information or commission new content to fit your needs
Diversify and Drive Traffic: fresh and diverse content keeps your audience engaged and coming back for more
Use With Confidence: all content, including images from the Ping! platform, can be freely used
Efficient Search and Analysis: search by keywords, tags, themes, or locations, and identify emerging trends from the regions
Eco-Friendly Reporting: save on travel time, CO2 emissions, and costs by using reporters embedded in their communities
Be the First: break local stories as they unfold across the UK
Invest in independent journalism: support local reporting in a completely new and effective way.
Join Ping! today. The Future Is Now
The trial is set to continue until the 3rd September, and the momentum shows no signs of slowing down. This success proves that community-driven content is enormously valuable and resonates with readers on a broader scale.
Are you a regional or national publisher looking to take part in this groundbreaking initiative? Join us for the remainder of the trial and discover how Ping! can transform your approach to accessing local news. The time to invest in grassroots journalism is now.
Sign up for Ping! today and be part of the revolution in hyperlocal news. Experience the benefits first-hand and become a driving force in reshaping how we access and share community-driven content.
